Kera Sanchez
https://www.milsposocialcomagazine.com/After leaving her career in education, Kera used the GeekPack + Verizon Cohort to validate her path, refine her messaging, and gain the confidence to grow her niche publications.
“I feel like I’m on the cusp of something that could be really big.”
When Kera Sanchez first stepped into entrepreneurship, she didn’t come from a traditional business background. She came from a family of educators, and followed that same path herself.
But over time, she felt a pull to create something of her own.
It started small - guided journals in late 2022. Then in 2023, she launched her first micro-magazine, focused on grief and loss. Her goal was simple but powerful: to create something more approachable for people navigating difficult experiences.
“If you're going through a major loss, being handed a big self-help book… that’s not what you need. You just need something vibrant, relatable, and something that gives you a sense of community.”
That idea became the foundation of her business.
Soon after, Kera expanded into a second publication - this time supporting female military spouse entrepreneurs navigating the challenges of career, identity, and constant change.
Though the audiences were different, the mission stayed the same: helping people feel seen, supported, and connected.
By early 2024, Kera made a major decision - she left her full-time role as an educator to focus entirely on her business.
It was exciting… and uncertain.
“Entrepreneurship felt like such a big risk. I felt ill-prepared… it’s not something I went to school for.”
She had the ideas. She had momentum. But she wasn’t fully confident she was doing the right things - or doing them the right way.
That’s when she joined the GeekPack + Verizon Cohort.
Inside the cohort, something clicked.
Kera realized she wasn’t starting from scratch - she had already been building many of the right foundations. She just didn’t have the language or structure to fully understand and scale them.
“There were things we were going over and I was like - yes, I am doing that. I just didn’t have the language to describe it.”
At the same time, the program helped her refine key areas of her business - especially her messaging and digital presence.
One of the biggest breakthroughs came while she was actively recruiting contributors for one of her magazine issues.
“This was the first time there was truly a clicking moment… this is how I get people to sign up - by being a little bit more clear about my message.”
With clearer communication and a more structured website, she began to see immediate shifts in engagement.
While Kera already considered herself tech-savvy, the biggest transformation wasn’t technical - it was mental.
The cohort gave her the ability to break down her ideas, organize her content, and create a smoother experience for her audience.
“It helped me get the wrinkles out… and make the journey more seamless for my customer.”
More importantly, it gave her something she hadn’t fully had before: confidence.
“It gave me this boost of confidence that I truly needed… this is the right move. I am on the right path.”
That reassurance became a turning point - especially after stepping away from the stability of a traditional career.
One of the most impactful parts of the experience wasn’t just the content - it was the people.
“I think that’s the secret sauce… having that time and space to show up with other entrepreneurs who are also in the trenches.”
Through live sessions and ongoing connections, Kera built relationships with others on similar journeys. The support didn’t end when the cohort did - she continues to stay connected, collaborate, and grow alongside the community.
“It feels like there truly is a cheerleader that’s excited for our success.”
Today, Kera is fully focused on growing her publications and expanding her impact.
Her vision goes beyond digital content - she’s now exploring in-person events, especially for her grief-focused work, to create deeper, human connections.
“When you have a space to share with other people who get it… that’s where the light can come in.”
And while she’s still building as a solo founder, she’s already thinking ahead to scaling her business and bringing on a team.
Kera’s biggest takeaway is simple - but powerful:
“Get involved with other people that know how to do it.”
Because for her, success wasn’t just about learning skills - it was about being surrounded by the right people, gaining clarity, and believing she could do it.
Kera’s journey is a reminder that you don’t need a traditional business background to build something meaningful.
Sometimes, all it takes is the right support, the right community, and the confidence to keep going.
Can you share a quick overview of your business?
I run two niche micro-magazines. One focuses on grief and loss, creating an approachable and digestible space for people going through difficult experiences. Instead of overwhelming content, it offers something more vibrant, relatable, and community-driven.
The second publication is for female military spouse entrepreneurs and professionals. It supports women navigating military life while trying to maintain their careers or businesses.
Both magazines are different, but they share a common goal: building community and helping people feel seen in their journey.
How long have you been in business or worked in this role?
The grief magazine launched in 2023. Before that, in late 2022, I started creating guided journals, which was my first step into entrepreneurship.
As of January, I’ve left my full-time role as an educator and am now focusing on this business full-time.
Do you have any employees (if so, how many)?
No, it’s just me right now. Growing a team is definitely a goal as the business expands.
What problems were you looking to solve by signing up for the GeekPack + Verizon Cohort?
Coming from a background in education, entrepreneurship felt risky and unfamiliar. I felt unprepared and lacked confidence.
The cohort helped validate what I was already doing, gave me the language to describe it, and filled in gaps. It also provided a strong sense of community with others going through similar experiences.
Have you tried to learn about improving your digital presence before?
Yes and no. I hadn’t taken a formal program before, but I’ve always observed what others are doing and shared ideas with peers.
This was my first structured program that introduced new strategies and perspectives.
Have you seen any tangible returns from implementing what you learned?
Yes. Improving my website messaging and structure made it clearer how people could get involved.
While collecting contributors for an issue, I noticed a clear improvement—once my messaging became clearer, more people signed up. It created a “clicking” moment for me.
Do you feel more confident with digital skills for your business than you did before?
Yes, especially in terms of mindset and understanding.
I was already somewhat tech-savvy, but now I understand how to break things down, structure content, and make the customer journey more seamless. It helped refine what I was already doing and make it more effective.
What were your biggest challenges during the cohort or with the courses?
Time was the biggest challenge.
As a mom with two young kids and transitioning out of my job, it required commitment and scheduling adjustments. It wasn’t difficult, but it did require intentional time management.
What else would benefit your business for you to learn?
More advanced financial knowledge—especially around taxes and legal aspects of running a business.
I’d like to better understand how to manage and maximize the money coming in.
Did you feel supported when going through the Digital Ready courses and being part of the GeekPack cohort community?
Yes.
There was a strong, dedicated group of participants, and we’ve stayed connected on social media. Glenna has also continued to support me with connections even after the cohort ended.
It feels like there are genuine cheerleaders for our success.
Did joining the GeekPack cohort help with your progress in the Digital Ready courses?
Yes.
It guided me toward relevant courses and reinforced what we learned in sessions. It also showed me how many resources are available on the platform, including live sessions I plan to use moving forward.
What was your most impactful takeaway from your time in the GeekPack cohort?
Confidence.
Coming from a background focused on stability, starting a business felt uncertain. The cohort reassured me that I’m on the right path and capable of doing this.
In your opinion, what is the most valuable part of being in the Cohort?
The live community aspect.
Being able to interact in real time with other entrepreneurs, share ideas, and learn together is incredibly valuable. That human connection makes a big difference in growth and accountability.
What’s your number one tip for someone who wants to learn a new skill or move forward in their business?
Get involved with a community.
Learn from people who are already doing what you want to do, and surround yourself with others who are on the same journey.
What does the future look like for your business?
I plan to continue publishing and expand into in-person events.
For the grief publication especially, I want to create spaces where people can connect, share, and find moments of light and joy within a heavy topic.
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